Services Sales Operations

Your sales ops team shouldn't be running
on spreadsheets and manual exports.

We help sales-ops leaders move from reactive (Excel, manual stitching, week-late dashboards) to operational (clean pipeline, real-time visibility, automated rep-facing tooling). Without ripping out the systems your team already knows.

Pipeline + territory + reportingSalesforce, HubSpot, Snowflake, BigQueryMid-market focusHands-on, not deck-only

Operational sales ops — built around the work, not the slide deck.

A typical sales-ops engagement: 60% spent automating the manual exports the team has been doing for years; 30% rebuilding the dashboards leadership actually trusts; 10% advising on strategy. We do all three, but the order matters.

P

Pipeline + forecasting

Clean stage definitions, automated hygiene, defensible weekly forecast. Replace the Friday-afternoon spreadsheet with something the CRO can actually rely on.

  • Stage exit criteria automation
  • Manager forecast roll-up
  • Risk + commit segmentation
T

Territory + segment design

Allocate territories using actual market signals — not last year's spreadsheet. Re-balance mid-year without breaking the comp plan or quota.

  • Market-signal-driven allocation
  • Coverage-gap analysis
  • Segment migration playbook
R

Reporting + dashboards

Build the dashboards that get used. Replace the 14-tab Excel report with role-specific views: rep, manager, ops, exec. Each sees what they need, not what they don't.

  • Rep self-service dashboards
  • Manager team-roll-up
  • Exec board pack automation

Sales ops should be the team that lets sales focus on selling.

We work with sales-ops leaders who want to move from firefighting to systematizing — without a 9-month transformation project.